Book on our site
Up to 10% cheaper
than Booking.com
Check rooms and rates
From206US$ /night
Check-in
29Jan2026Select date
Check-out
30Jan2026Select date
Rooms and Guests2 Guests, 1 Room
Key details

About the Hotel

420 West Juneau Avenue, Milwaukee, Wisconsin, United States, WI 53203
-
Near the Milwaukee RiverWalk
Perfect
9.1
9.4
/10
4.5
4.5
/5

Location

The Trade, Autograph Collection is located in Milwaukee's historic Third Ward, within walking distance of Lake Michigan. The hotel is just steps away from attractions like the Milwaukee Art Museum and the Historic Third Ward District. Its prime location offers guests easy access to dining, shopping, and entertainment options throughout the city.

Rooms

This hotel offers 200 well-appointed guest rooms, including suites with expansive views of the city skyline and Lake Michigan. Each room is equipped with high-end amenities such as luxury bedding and spacious work areas. The distinctive décor reflects Milwaukee's rich history, providing a unique backdrop for each stay.

Dining

On-site dining includes The Trade Restaurant, featuring a menu that highlights locally sourced ingredients and Milwaukee's culinary traditions. Guests can also enjoy cocktails and small plates at the rooftop bar, boasting panoramic city views. Room service is available for in-room dining convenience.

Wellness

The hotel includes a 24-hour fitness center, allowing guests to maintain their workout routines during their stay. Relaxation options are available with a full-service spa offering various treatments. Fitness classes may also be scheduled for interested guests.

Business Services

The Trade, Autograph Collection provides expansive meeting and event spaces totaling over 10,000 square feet. Advanced audiovisual equipment is available for presentations and conferences. The hotel's dedicated event staff assists in planning and coordinating events, tailored to business needs.

Highlights

Location: Historic Third Ward, walking distance to Lake Michigan

Rooms: 200 well-appointed guest rooms with expansive views

Dining: The Trade Restaurant and rooftop bar

Wellness: 24-hour fitness center & full-service spa

Must-do experiences

  • Savor Wisconsin cheese curds at The Old Fashioned downtown.
  • Take a stroll through the Milwaukee Public Market for local flavors.
  • Visit the Harley-Davidson Museum for a unique cultural experience.
  • Catch a game at Fiserv Forum to feel the city's sports spirit.
  • Explore the art at the Milwaukee Art Museum's stunning lakefront.
View all

Select your room type

The hotel offers a variety of rooms including double rooms, family rooms, and suites with breakfast, free cancelations, and special deals
King Studio Suite City View
2 persons
550 sq. feet 
1 King-size bed and 1 Sofa bed
Shower
Coffee machine
One-Bedroom King Suite Balcony City View
2 persons
1045 sq. feet 
1 King-size bed and 1 Sofa bed
Shower
Coffee machine
Standard King Room City View
2 persons
315 sq. feet 
1 King-size bed
Shower
Coffee machine
Standard King Room City View Adapted Tub Mobility Hearing Accessible
2 persons
315 sq. feet 
1 King-size bed
Shower
Coffee machine
Click button to see more rooms
Show all rooms
Show all roomsLess

Price and Room Availability Calendar

Check availability and prices for your dates now!

Facilities

The hotel offers amenities for your comfortable stay and unforgettable experiences

General

  • No smoking on site
  • Free Wi-Fi
  • Parking
  • Safe deposit box
  • 24-hour reception
  • Pets allowed
  • Rooms/ Facilities for disabled
  • Luggage storage
  • Lift
  • ATM/Cash machine
  • Fire extinguishers
  • Key card access

Sports & Fitness

  • Fitness centre

Services

  • Valet parking
  • Room service
  • Housekeeping
  • Welcome drink

Dining

  • Restaurant
  • Bar/ Lounge area

Business

  • Meeting/ Banquet facilities

Room features

  • Air conditioning
  • Heating

Bathroom

  • Free toiletries

Media

  • Flat-screen TV
  • AM/FM alarm clock
Show more

Location

420 West Juneau Avenue, Milwaukee, Wisconsin, United States, WI 53203
Map view
420 West Juneau Avenue, Milwaukee, Wisconsin, United States, WI 53203
Nearby
1001 N 4th St
BMO Harris Bradley Center
1500 ft
Restaurants
Mader's
1600 ft
1041 N Old World 3rd St
The Mecca Sports Bar and Grill
1000 ft
1134 N Vel R Phillips Ave
Carson's Prime Steaks & Famous Barbecue of Milwaukee
1000 ft
301 W Juneau Ave
Punch Bowl Social Milwaukee
1000 ft
1122 N. Vel R. Phillips Ave.
The Pub Club
1500 ft
1103 N Old World 3rd St
Turner Hall Restaurant
1400 ft
1038 N 4th St
Tavern at Turner Hall
1400 ft
1034 N Vel R Phillips Ave
Edelweiss Cruise Lines
1700 ft
205 W Highland/ 106 W Wells
Explore Milwaukee
Experience Milwaukee
Top Attractions
Activities
Dining
Entertainment
Milwaukee Public Museum
12 minutes' walk
Natural history and cultural exhibits, including a butterfly garden and planetarium. Offers free admission on select days.
Wisconsin Center
11 minutes' walk
A hub for conventions and events, featuring art installations and food vendors, drawing visitors year-round.
BMO Harris Bradley Center
6 minutes' walk
Home to the Milwaukee Bucks and hosts major concerts, offering a vibrant atmosphere for sports fans and music lovers.
Lakeshore State Park
30 minutes' walk
Urban park with trails, picnic areas, and views of the Milwaukee skyline. Ideal for hiking or relaxing by the waterfront.
Bike Rentals at the Milwaukee RiverWalk
16 minutes' walk
Rent a bike to explore the scenic RiverWalk. Perfect for leisure rides or active adventures along the Milwaukee River.
Yoga at the Lakefront
30 minutes' walk
Relaxing yoga sessions available at the Lakeshore Park. Classes for all levels and stunning lake views enhance the experience.
Mader's
6 minutes' walk
Traditional German cuisine with a cozy atmosphere. Signature dishes include schnitzel and an extensive beer selection.
Carson's Prime Steaks & Famous Barbecue of Milwaukee
4 minutes' walk
Steakhouse known for its prime cuts and barbecue. The elegant atmosphere is complemented by a rich selection of wines.
Punch Bowl Social Milwaukee
4 minutes' walk
A vibrant spot offering food, drinks, and games. Perfect for casual dining with eclectic menus and a fun atmosphere.
The Mecca Sports Bar and Grill
4 minutes' walk
Lively sports bar featuring classic pub fare and numerous screens for live sports. A great spot for casual fun with friends.
Bye Bye Liver
15 minutes' walk
A comedy show with a twist, exploring bar culture in Milwaukee. Ideal for a fun night out with friends or a date.
Getting around
City Centre
Milwaukee15 min  ·  4000 ft
Airports
Milwaukee Mitchell International Airport (MKE)22 min  ·  9.1 mi
Fond du Lac, WI (FLD)149 min  ·  61.7 mi
Train
Milwaukee Intermodal Station17 min  ·  4600 ft
Milwaukee Mitchell Airport Amtrak18 min  ·  7.3 mi
Bus
Bus stop3 min  ·  700 ft
Want to see Exclusive Early Booking Rate?
Get exlusive rates right now!
Check Rates
Property information and rules
Check-in
from 16:00-23:59
Check-out
until 11 am
Guest Parking
Private parking is possible on site at USD 52 per day.
Internet
is available in for free.
Breakfast
A full breakfast is served at the price of US$20 per person per day. 
Pets
Pets are allowed on request.
Number of floors:
9
Number of rooms:
206
Check-in
29Jan2026Select date
Check-out
30Jan2026Select date
Rooms and Guests2 Guests, 1 Room
Need more options?
Check Top hotels near The Trade, Autograph Collection
Saint Kate - The Arts Hotel Milwaukee Exterior photo
Mobile-only price

Saint Kate - The Arts Hotel Milwaukee

9.1
Perfect355 reviews
694m from property
USD 139USD 125
per night
The Pfister Hotel Milwaukee Nearby photo
Mobile-only price

The Pfister Hotel Milwaukee

9.4
Perfect714 reviews
1227m from property
USD 98USD 88
per night
Kinn Guesthouse Downtown Milwaukee Exterior photo
Mobile-only price

Kinn Guesthouse Downtown Milwaukee

9.1
Perfect579 reviews
1248m from property
USD 195USD 175
per night